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Sebastian Maurer, Bernardo A. Huberman and Eytan Adar


We present a theory of surfing in web rings, common link structures observed on the World Wide Web. In particular, we determine an optimum ring size for surfing, and show how to organize rings in a hierarchy so as to maximize the probability that a user will find the information he seeks. Given the surfing characteristics of users, which can be obtained from usage data, we then determine how to organize web rings in a hierarchy.

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